@article{0533f97bfdf84ba4b53ab70cb698ea04,
title = "Consumer attitudes towards bloggers and paid blog advertisements: what{\textquoteright}s new?",
keywords = "Advertisements, Bloggers, Consumer attitudes, Paid advertisements, Purchase intent, Similarity to the ad creator",
author = "\{van Esch\}, Patrick and Denni Arli and Jenny Castner and Nabanita Talukdar and Gavin Northey",
note = "Publisher Copyright: {\textcopyright} 2018, Emerald Publishing Limited.",
year = "2018",
month = sep,
day = "10",
doi = "10.1108/MIP-01-2018-0027",
language = "English",
volume = "36",
pages = "778--793",
journal = "Marketing Intelligence and Planning",
issn = "0263-4503",
number = "7",
}