| Original language | American English |
|---|---|
| Journal | Marketing Letters |
| Volume | 12 |
| DOIs | |
| State | Published - Jan 1 2001 |
| Externally published | Yes |
Disciplines
- Business
- Economics
Michal Strahilevitz, Suzanne O'Curry
Research output: Contribution to journal › Article › peer-review
| Original language | American English |
|---|---|
| Journal | Marketing Letters |
| Volume | 12 |
| DOIs | |
| State | Published - Jan 1 2001 |
| Externally published | Yes |