Gender Differences in the Process of Selecting a College and Choosing a Major: Implications for Marketing Business Administration Programs of Small Private Colleges to Women

Eric Kolhede

Gender Differences in the Process of Selecting a College and Choosing a Major: Implications for Marketing Business Administration Programs of Small Private Colleges to Women

Research output: Contribution to journal › Article › peer-review

Original language	American English
Journal	Association of Marketing Theory and Practice
State	Published - Mar 22 1996

Disciplines

Marketing

Cite this

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title = "Gender Differences in the Process of Selecting a College and Choosing a Major: Implications for Marketing Business Administration Programs of Small Private Colleges to Women",

author = "Eric Kolhede",

year = "1996",

month = mar,

day = "22",

language = "American English",

journal = "Association of Marketing Theory and Practice",

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T1 - Gender Differences in the Process of Selecting a College and Choosing a Major: Implications for Marketing Business Administration Programs of Small Private Colleges to Women

AU - Kolhede, Eric

PY - 1996/3/22

Y1 - 1996/3/22

UR - https://digitalcommons.stmarys-ca.edu/school-economics-business-faculty-works/721

M3 - Article

JO - Association of Marketing Theory and Practice

JF - Association of Marketing Theory and Practice

ER -

Gender Differences in the Process of Selecting a College and Choosing a Major: Implications for Marketing Business Administration Programs of Small Private Colleges to Women

Disciplines

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Cite this