Consumer Resistance: From Anti-Consumption to Revenge

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Original language	American English
Title of host publication	Consumer Perception of Product Risks and Benefits
DOIs	https://doi.org/10.1007/978-3-319-50530-5_19
State	Published - Mar 17 2017
Externally published	Yes

Disciplines

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title = "Consumer Resistance: From Anti-Consumption to Revenge",

author = "Nepomuceno, \{Marcelo Vinhal\} and Mina Rohani and Yany Gr{\'e}goire",

year = "2017",

month = mar,

day = "17",

doi = "10.1007/978-3-319-50530-5\_19",

language = "American English",

booktitle = "Consumer Perception of Product Risks and Benefits",

}

TY - CHAP

T1 - Consumer Resistance: From Anti-Consumption to Revenge

AU - Nepomuceno, Marcelo Vinhal

AU - Rohani, Mina

AU - Grégoire, Yany

PY - 2017/3/17

Y1 - 2017/3/17

UR - https://digitalcommons.stmarys-ca.edu/school-economics-business-faculty-works/1119

U2 - 10.1007/978-3-319-50530-5_19

DO - 10.1007/978-3-319-50530-5_19

M3 - Chapter

BT - Consumer Perception of Product Risks and Benefits

ER -