Breaking the psychological distance: the effect of immersive virtual reality on perceived novelty and user satisfaction

Nabanita Talukdar; Shubin Yu

doi:10.1080/0965254X.2021.1967428

Breaking the psychological distance: the effect of immersive virtual reality on perceived novelty and user satisfaction

Nabanita Talukdar
, Shubin Yu

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	1147-1171
Number of pages	25
Journal	Journal of Strategic Marketing
Volume	32
Issue number	8
DOIs	https://doi.org/10.1080/0965254X.2021.1967428
State	Published - 2024
Externally published	Yes

ASJC Scopus Subject Areas

Strategy and Management
Marketing

Keywords

Novelty
Psychological Distance
User Satisfaction
Virtual Reality

Access to Document

10.1080/0965254X.2021.1967428

Cite this

@article{9a0f86bf230d4ec3a70a3d5f7d0ccbdc,

title = "Breaking the psychological distance: the effect of immersive virtual reality on perceived novelty and user satisfaction",

keywords = "Novelty, Psychological Distance, User Satisfaction, Virtual Reality",

author = "Nabanita Talukdar and Shubin Yu",

year = "2024",

doi = "10.1080/0965254X.2021.1967428",

language = "English",

volume = "32",

pages = "1147--1171",

journal = "Journal of Strategic Marketing",

issn = "0965-254X",

number = "8",

}

TY - JOUR

T1 - Breaking the psychological distance

T2 - the effect of immersive virtual reality on perceived novelty and user satisfaction

AU - Talukdar, Nabanita

AU - Yu, Shubin

PY - 2024

Y1 - 2024

KW - Novelty

KW - Psychological Distance

KW - User Satisfaction

KW - Virtual Reality

UR - https://www.scopus.com/pages/publications/85113207912

UR - https://www.scopus.com/pages/publications/85113207912#tab=citedBy

U2 - 10.1080/0965254X.2021.1967428

DO - 10.1080/0965254X.2021.1967428

M3 - Article

AN - SCOPUS:85113207912

SN - 0965-254X

VL - 32

SP - 1147

EP - 1171

JO - Journal of Strategic Marketing

JF - Journal of Strategic Marketing

IS - 8

ER -

Breaking the psychological distance: the effect of immersive virtual reality on perceived novelty and user satisfaction

ASJC Scopus Subject Areas

Keywords

Access to Document

Other files and links

Cite this